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Doric Surf Rider Inn stood at 1700 Ocean Avenue in Santa Monica, a midcentury coastal motor lodge steps from the Pacific. Built during the 1950s boom of beachside travel, it welcomed surfers and vacationers drawn to Southern California's endless summer promise. Places like this defined an era when the ocean was the only amenity that mattered. Part of our Vintage Los Angeles collection, featuring the iconic local landmarks of yesteryear.
The Details:
Brown serif text reads "DORIC" alongside teal sans-serif text reading "1700 OCEAN AVENUE," with a vintage surfer figure integrated into flowing brown cursive script reading "Surf Rider" and teal lowercase retro lettering reading "inn" below. A detailed brown aerial-perspective sketch of a mid-century motel complex with palm trees and parking areas sits above teal text reading "SANTA MONICA" and "CALIF."
Fit & Fabric:
Ships within 48 hours · Estimated delivery Jun 26 - Jul 1
US$40
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