Based in "England's last wilderness," the North Pennines, inov-8 is a British company that is passionate about specialist off-road running products and creating the lightest weight, most flexible footwear on the market. Since the company's launch in 2003, it has become one of the fastest growing off-road running brands in the United States. From the footwear to the hydration packs, inov-8 products are created to complement the natural functions of human body biomechanics. Inov-8 designs its athletic gear to meet the demands of various environments and terrains at a peak level of performance. The comfort and durability of inov-8 products is what makes this brand a top-quality choice for the high-performance athlete and the recreational user alike.