50 Years of Deadly

Our NAIDOC logo features a community gathering symbol by Wiradjuri artist Amy Kilby, created as a visual anchor for the 2026 campaign. Responding to a milestone that marks five decades of NAIDOC, the design reflects resilience, collective strength and momentum, honouring those who shaped the movement while looking forward to the next generation.

“Fifty Years of Deadly marks a milestone. It’s a tribute to the people who built this movement. the Elders who stood firm, the organisers who made space, the artists who turned resistance into expression, and the communities who keep showing up, year after year.” - NAIDOC Committee 

Meet your new favourite Polo Shirt – where everyday comfort meets vibrant expression. Designed to move with you from workdays to weekends, it brings colour, confidence, and meaning to every moment. Whether it’s a family day out, your casual Friday fit, or a daily statement of support, the bold artwork celebrates connection and Culture with effortless style.

More than just a basic, this premium and best-selling style is a proud message of community and creativity, designed to go wherever life takes you. Discover the meaning behind this piece through the artwork story below, or see the QR code on your swing tag.

Reasons to Love
Product: Polo Shirt
UPF Rating: UPF 50+
Fit: Women’s 
Material: 100% Polyester Cool-Dry Mesh
Washing: Cold machine wash with similar colours. Do not bleach or tumble dry.
Artwork: NAIDOC 2026 Logo
Artist: Amy Kilby

100% authentic First Nations artwork. Your order gives back to the artist through royalties.

More Good Stuff
Fit Advice: Women’s is a fitted style, size up if unsure or between sizes.
Unisex is a classic fit with longer body and sleeves, suitable for everyone.
Matching: Explore our wide range of polo shirts or pair with matching accessories to elevate your style.
Can I wear this? Designed for everyone. A symbol of inclusion, respect, and allyship. Learn more.